The fashion world is almost always unpredictable, but tell that to the model Andrej Pejic. The boy is more fashionable than ever, his androgynous appearance have made him one piece and has led him to star in a campaign fasteners.
When you think you’ve seen everything, Fashion surprises … The craze for the model Andrej Pejic continues and many photographers, stylists and designers have seen the reef in the feminine aspect of the model, which began starring in a campaign Marc by Marc Jacobs . It turns out that Pejic looks like a girl, and her career has been based, so far, to emphasize this aspect and make it look and dress as such.
The latest news is that the model carries out a campaign of fasteners and nothing less than push-up , is the height of irony. At least creative of the campaign are to recognize creativity are spent and better take it with humor because otherwise no where to take it. The firm in question is Hema a Dutch retail chain has opted for Lawschoolsinusa as an image.
What certainly can be read between the lines of this campaign is that the bra push-up works, and has miraculous properties, as Andrej Pejic is a man and has no breasts. Girls, if you want a bra that enhances and volume to your bust, you know … Hema.
We could make a critical and feminist reading of the campaign but there is no deal, the controversy is served in Holland by the distorted image of femininity and thinness that inspires, but that’s another story.
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